Whether we like it or not, Artificial Intelligence is starting to change the landscape of modern life. If you’ve read a few emails or blogs from your favorite companies, there’s a good chance some of that content was written using AI. In fact, in a recent survey, 57% of enterprise marketers reported using AI in email campaigns. A whopping 99% of those respondents reported that the results were either extremely or somewhat positive.
Why are you seeing this from a manufacturing services provider? Because every company out there needs to communicate with their target audience. Whether you’re a manufacturer who’s bidding to build components for a commercial airline, or a dog groomer looking for furry clients, you should always be looking for new ways to communicate.
There are AI tools for creating video and images, too, but this blog is intended to be a basic guide on how to get started and use ChatGPT for written communication.
Limitations With AI
Before you get started, it’s important to understand that there are limitations to these tools.
For instance, in ChatGPT, the data and knowledge are only as current as 2021. Any output should be thoroughly reviewed for technical accuracy before being used.
You will still need to create a prompt and tell the AI what type of content you are looking for. This part of human creativity may never be replaced.
Advantages to Using AI
AI can help you refresh or transform old content. For example, you could prompt AI to update your summer themed email campaign to instead have a winter or holiday theme.
If you need to target multiple audiences, AI can quickly help you rewrite content that is more appropriate and appealing to each audience.
If you experience “writer’s block,” ChatGPT could be used to generate new ideas or help write a tricky part of your content.
Getting Started
All you need to do is create a username and password on the ChatGPT website: chat.openai.com
The Prompt
This is the fun part! You can enter as much, or as little, information in your prompt as you want. If you add more details, context and specifics, the output will be closer to what you’re looking for. With each AI response, you can enter a new prompt to either continue a conversation or modify what was already generated.
I recommend you experiment with all sorts of prompts to get an idea of what you get out of it.
- Ask a question: “How do I write the best email?”
- Copy/paste content you already made and ask AI to change it: “Re-write this email with a Christmas theme” – or – “Re-write this blog in the voice of Stephen King.”
- Request new content: “Write a safety-first post about pool parties on the 4th of July.”
- Rewrite a prior response: “Rewrite that, but change X to Y and add Z.”
Below is a prompt that I entered in ChatGPT followed by the output that was generated. Before (or after) you read what ChatGPT generated, check out the original Top 7 Travel Essentials blog written without AI. Who did it better?
Example Prompt:
Write a blog about the “Top 7 Travel Essentials” for a FlexTrades technician. There should be a short introduction, a brief explanation of each of the 7 items and a short conclusion. Write in the voice of Eddie Murphy.
- Sleep essentials and comfy clothes
- Cooking Supplies
- Video Games
- Entertainment, Streaming, Movies, Music
- Laptop or Personal Computer
- Tools
- Pets
Unedited Output from ChatGPT Based on The Example Prompt
Eddie’s Guide to FlexTrades: The Top 7 Travel Must-Haves, Baby!
Hey, all you FlexTrades road warriors out there! It’s your main man Eddie, and I’m here to drop some knowledge on the essentials you gotta have in your arsenal for a smooth ride. We’re talking about the things that’ll make your travels as fly as a Saturday night in a leather suit. So buckle up, and let’s dive into the top 7 must-haves for every FlexTrades technician!
Sleep Essentials and Comfy Clothes:
First things first – you gotta catch those Zs in style! Get yourself a pillow that’s so plush, it’s like resting your head on clouds. Toss in some cozy blankets and comfy PJs, and you’ll be sleeping like a baby. Remember, a well-rested tech is a top-notch tech!
Cooking Supplies:
Ain’t nothing beats home-cooked goodness, even when you’re on the road. Pack yourself some pots and pans, like you’re the chef in a five-star kitchen. Whip up your own grub, and you’ll be living large while everyone else is stuck with fast food.
Video Games:
When the job’s done, it’s time to unwind, and what better way than with some video game action? Grab a console or load up your laptop with your favorite games. It’s like having your personal arcade wherever you go. Game on, baby!
Entertainment: Streaming, Movies, Music:
Keep the good times rolling with your own entertainment lineup. Subscribe to all the streaming services, stack up your favorite movies, and cue up the tunes that make you groove. Your downtime is your showtime, so make it count!
Laptop or Personal Computer:
In the tech world, your laptop is like your sidekick. Manage your projects, keep in touch with your peeps, and dive into the digital universe whenever you want. It’s your go-to gadget for both work and play – versatility at its finest!
Tools:
Now, we’re talking serious business. Every FlexTrades tech needs their tools. Don’t get caught slippin’ without your basic hand tools and whatever gear you need for the job. It’s your toolkit – the stuff that makes you the hero of the job site.
Pets:
Last but not least, bring in the squad – your furry companions. Pets ain’t just pets; they’re your ride-or-die buddies. Whether it’s a dog, a cat, or even a parrot, having your homie by your side makes every place feel like home sweet home.
Conclusion:
There you have it, FlexTrades family – Eddie’s rundown of the top 7 travel essentials. Load up on these goodies, and you’ll be hitting the road like a rockstar. Life’s an adventure, and with the right gear, you’ll be cruising through it in style. Stay cool, stay fly, and keep on FlexTradin’, my friends!